Plan of Care

navigating through nursing school

Monthly Archives: May 2011

Ad Thursday

Somebody suggested to me at one point over the past week that I post a vintage medical ad every Thursday, because of how I have so many actually completely relevant to nursing school things to post that I don’t post any of them. I thought it was a good idea. Unfortunately I can’t remember whose idea it was; I’m assuming a classmate.

Anyway, here’s this week’s:
Catarrh: Consumption, Asthma, Bronchitis, Deafness, Cured AT HOME! Trial, Consultation & Advice!
Free 16 pp. Pamphlet
Address DBMW CASE, 1321 Arch street, Philadelphia, PA
Order only from this office
Dr. Case’s Carbolate of Tar Inhalants

Tar. It cures basically everything.

And because that one’s tiny, and because this is the one I keep referencing and never actually displaying, a bonus: the original Thorazine print that got me into collecting these in the first place.

for prompt control of
(chlorpromazine USP)
‘Thorazine’ can control the agitated, belligerent senile and help the patient to live a composed and useful life.

Well I … guess that’s true. Kinda. On the ‘prompt control’ part. The ‘useful life’ part? Probably not. Thorazine is not all that forgiving.


ad lib.

I’ve been gone a long time, I know. Things have been nuts, and I wasn’t sure for a little while of the safety of my place in school, for various entirely non-academic reasons that were really pretty scary. As a result, my blogging kind of shut down, as I couldn’t find myself thinking positively or even able to think about it at all. Now, though, as the semester is coming to an end and I at least know I can stay where I am in nursing school, all I have to contribute is this ridiculous old advertisement.

Old Pepsi advertisementA ready, popular supply
To medical demand —

Pepsi-Cola when forced fluids are indicated.

In your fluid requirements taken by mouth,
Pepsi is pleasing and refreshing to the patient.
Pepsi-Cola is unexcelled in quality. Today’s
Pepsi, reduced in calories, is light, never too sweet.

Rx: Pepsi ad libitum

And I thought all those old Thorazine ads were something else, but this really takes the cake. I collect vintage ads, so I know that in the 1950s Thorazine was supposed to fix everything under the sun and was a great idea to give to the tempestuous older adult. But I had no idea that Pepsi was so wonderful for fluid volume depletion! I didn’t know it wasn’t too sweet, either, because my diabetic patients often complain about it! Pepsi is the answer to medical demand?! I’ve got to start talking to the places where I do my clinicals. Nobody uses this method! I wonder how they missed it?

Seriously, though, I have a wonderful vintage ad collection, and should really consider posting some of the medical ones more often just to look back on them. This one, though, really is the most ridiculous I’ve ever seen, which is why I was suddenly spurned to post it. It beats out all the former uses for Lysol, too.